Privacy Policy and Cookies

Your information will be held by Reducr Ltd, which trades as Reducer. You can contact us about any questions, comments or requests you may have regarding this privacy policy using the details below:

55 Philpot Street, London, E1 2JH

Phone: 020 3970 4686


This privacy notice is to explain how Reducer promises to protect and use your personal information. This includes anything you may have told us yourself, what we may learn during the course of your contracts with us, what we learn about you from other parties, and your marketing preferences. This privacy notice also outlines your rights and how the law affects you.

By visiting ('our site') or by purchasing or receiving services from us you are accepting and consenting to the practices described in this policy. For the purpose of this Privacy Policy "Data Protection Laws" shall mean as applicable the Data Protection Act 1998 and the Privacy and Electronic Communications (EC Directive) Regulations 2003 and any laws or regulations implementing Directive 95/46/EC (Data Protection Directive) or Directive 2002/58/EC (ePrivacy Directive) and/or the General Data Protection Regulation (EU) 2016/679 (GDPR) and any legislation replacing the ePrivacy Directive and/or any corresponding or equivalent national laws or regulations . Any personal data provided to or collected by us shall be processed by us in accordance with the Data Protection Laws.

1. Information we may collect from you

During the course of our relationship with you, we may need to collect and process data about you. The types of data that we will require will fall broadly into one of the categories below:

Type of Personal Information



Name, telephone, address, email address and how to contact you


Bank details, credit information


Details from the electoral register, companies house, and other information publicly available about you or your business


Permissions you have granted us to use your data, primarily for marketing purposes

Financial Data

Data contained in your accounting system. This includes information on spend by category but also Includes data contained within bills and invoices in the system

Technical Data

The types of equipment and software, IP addresses, geographical location, operating system and browser type you use to access our online services where available.


Data that tells us how you have navigated across our websites, selected certain preferences on our website, what number you called us on, how long you called us for and the reason for the call etc.

Product Specific

Details about the products you have taken, what you are interested in, whether we've discussed certain products with you previously.

We will collect this data during the course of business you, by one of the following methods:

In the cases where we are in the course of arranging a contract for you, or have arranged a contract for you in the past, we will also receive data about you via the following methods:

2. How we use your information

We are required to ensure that we are processing data under one of the following legal bases:

  1. In order to fulfil a contractual requirement with you
  2. We have a legitimate interest in processing your data, given due regard to your interests, rights and freedoms
  3. You have provided us with consent to process your data
  4. We are required to fulfil a legal obligation
  5. We are required to process your data in order to protect yours or another person’s vital interests
  6. Processing is necessary for the performance of a task in the public interest

Our primary purpose for using your data is to provide you with information on what you currently buy and whether an alternative supplier may be better placed to supply the same service or good.

3. Who do we share your information with

When you use our services, agree a contract with a supplier or talk to us about services we offer we may share your information with the third parties below. If you would like to know who your information has been shared with in the course of arranging your contracts, then you can request this information at any time.


When arranging a comparison of suppliers we will provide data to one or more suppliers (eg. British Gas, Scottish Power, Opus, BT, Daisy) in order to provide a quote and ultimately to arrange an energy contract for you.

Other Third Parties

In order to provide our services, we will use the services of other third party companies in order to maximize the probability of your contract going live, or because we have a legal requirement to adhere to eg. sanctions searches and anti-money laundering legislation.

4. How long we keep your information

We will keep your personal information for as long as you are a customer of Reducer.

We will provide a simple mechanism for you to manage and delete your data within our application.

We commit to keeping your data safe and secure during this period and will ensure your privacy is protected.

5. Cookies

Our site uses cookies to distinguish you from other users of our site. This helps us to provide you with a good experience when you browse our site and also allows us to improve our site. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. For example, cookies can be used to collect information about your use of site during your current session and over time (including the webpages you view and the files you download), your operating system and browser type, your internet service provider, your domain name and IP address, the website that you visited before our site, and the link that you use to leave our site. If you are concerned about having cookies on your computer, you can set your browser to refuse all cookies or to indicate when a cookie is being set, allowing you to decide whether to accept it. You can also delete cookies from your computer. However, if you choose to block or delete cookies, certain features of our site may not operate correctly